private life

After years of maintaining a private profile for personal and business reasons, I embraced the nickname "the devil" and stayed hidden like those who broke a deal with the devil. However, thanks to the encouragement from James, friends, and 312ALL and due to fraud by and a lawsuit with nuEra Cannabis, I decided to switch to a public profile for transparency purposes. For someone who has had a reality TV show created based on his personality and been recruited by a few, you'd think I'd like the limelight.

I've transformed my entire online persona from being reserved and private to outspoken and transparent. Here are some analytics from the past month that I'd like to share:

- **LinkedIn**: Over 20k impressions, 200+ views per week, and being searched over 100 times a week.
- **Twitter**: Over 300k impressions.
- **Instagram**: In just under two weeks, I've gone from 400 profile views to 12k.
- **TikTok**: A video of mine went viral this weekend, pushing my videos to over 350k views and thousands of profile views. https://lnkd.in/gfg7Cq9g
@JoeTBA on all platforms

Additionally, thanks to that viral video and other marketing tactics, "F*ck NewEra CannaB*tch" The FuckArounds has surpassed 100,000 streams. It sounds amazing when hundreds of people sing it in a bar! https://too.fm/gqm5nnb/

I was also informed by Nuera Cannabis Class Action that their link in my social media profiles have driven an additional 10k website hits over the weekend, and a few dozen additional current and former employees have signed up, providing intel on not only nuEra but other large Illinois-based MSOs. They will now start investigating and exploring options for those employees and the information provided. I guess my public persona and social media use has helped them.

With all this momentum, I've decided to continue growing my public presence with more activity on all platforms, more interviews, press releases, and by constantly shining a light on fraud and bringing transparency to the cannabis industry.

In addition, with all this traction, I've decided to launch a marketing contest inspired by EDtv, offering a reward for the biggest dirt or secret you can uncover. The winning entry will be posted and marketed across all my social media platforms and affiliated businesses. Let's expose the truth together and boost it! Details to come!

Craft Cares, corporate doesn’t.
CannaConsigliere

All roads lead to Rome, as they say. hashtag#Transparency hashtag#CannabisIndustry hashtag#FraudAwareness hashtag#PublicPersona hashtag#marijuana hashtag#cannabis hashtag#ethics hashtag#viral hashtag#ViralMarketing hashtag#SocialMediaGrowth hashtag#music hashtag#Justice hashtag#EthicsInBusiness hashtag#Marketing hashtag#Contest hashtag#ExposeTheTruth

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Shining a Light on Any and All Unethical Practices in the Cannabis Industry